Law On Unsolicited Marketing Emails
Most jurisdictions today have anti-spam laws that require specific consent to be sought from the recipient before any marketing emails are sent to them. So, cold emails or unsolicited emails are significantly regulated throughout the world making it harder for companies to market their products and services to new consumers.
In this article, Associate Manya Oberoi of the Commercial, Trademark, and Privacy Group identifies and summarises the major requirements that Companies must keep in mind to ensure that their marketing emails are compliant with global anti-spam laws.
You can read the entire article below.